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    Bob Derksen over uniek project [Dutch – Sorry]

    BrandNewGame

    > By exception a Dutch video from one of the partners I work with just because: A. It was his first Pecha Kucha presentationB. He did a great job presenting – very funny and very much as himselfC. It was a great project that I saw coming to life from close distance and really enjoyed […]

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    Lady Mitra interacting with Wall of Balls.MOV

    BrandNewGame

    > Last week I visited London, Manchester and Birmingham with a delegation of the most promising Dutch Creative Companies. During this tour we visited all kinds of events like the entrepreneur conference in the Milky Building in Tech City (Shoreditch) on Monday, the BBC studios, a match making lunch, a meet and great with our […]

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    Office games are Serious games!

    BrandNewGame

    > This article has been shamelessly copied from the newsletter by the Entertainment Software Association (check www.theesa.com to subscribe) VIDEO GAMES IN THE WORKPLACE: A BOON TO BUSINESS Companies know that keeping employees motivated and monitoring their performance are key to running a successful business, and many now view entertainment software as a helpful tool […]

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    Advergames and my tour in the UK next week!

    BrandNewGame

    >As you might know – I am going on a ‘UK-Tour’ next week organized by our Ministry of Funny Walks, I mean Economic Affairs and Foreign Affairs and we’re going to visit London, Birmingham and Manchester in four days time (and then some leisure time for me in London). During the tour we will meet […]

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    My presentation during Games for Brands in London today

    BrandNewGame

    > Check out my presentation at Games 4 Brands below  BrandNewGame @ games for brands final View more presentations from Bart Hufen [BrandNewGame] This is the first version of my presentation for today. To download a free copy of my book, please go to www.brandnewplayground.com and spread the word! Let me know what you think […]

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    A Brand New Playground to be released during ‘Games for Brands’ convention in London

    BrandNewGame

    >This weekend I will be finishing my book ‘A Brand New Playground’… finally – a year of hard work comes to an end… 😉 The book will be released during the ‘Games for Brands’ convention in London on the 27th of October. Also I will be handing out the Dutch version of my book (‘Laat […]

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    Deloitte Business Simulation Game

    BrandNewGame

    > An interesting example of a real classic ‘business game’ to serve the three P’s: People, Planet & Profit for (in this case) TNT. Employees where challenged to think of creative solutions to help TNT expand without harming the planet. I will try to add some slides of the pdf presentation I saw soon. More […]

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    The Internet changed… an overview: 1993 vs 2011

    BrandNewGame

    >Thanks to my dear friend Lessie Hampton a great overview of the evolution of internet comparing the current (2011) with 1993… Created by: Online University target=”_blank”

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    Gamification in the Toilets of Singapore Airport

    BrandNewGame

    >After a short holiday (21 days) on Bali I finally have time to write a new posting! It’s been a very relaxing vacation, but as soon as I got back in Holland I moved offices (and home) to Amsterdam and I forgot to move my internet & Wifi connection… so that’s being taken care of […]

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    Speaking at Games for Brands in London 27th of October

    BrandNewGame

    >Hi Guys (and Ladies of course! ;-), Great news! – I will be speaking during the ‘Games for Brands’ seminar in London on the 27th of October. So that will be the date that my book ‘A Brand New Playground’ will be available in English FOR FREE (as a pdf)… More information about the event […]

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Over ons

BrandNewGame ontwikkelt gamification concepten en applied games die organisaties helpen om verandering in beweging te brengen. Wij geloven dat verandering alleen op gang komt doordat mensen iets gaan doen. Daarom bestaat onze project aanpak ook uit drie fases waarbij we samen met de opdrachtgever aan de slag gaan. We beginnen met een GameStorm, gevolgd door een GamePlay sessie om vervolgens een werkend concept te ontwikkelen. Dat gaan we dan PlayTesten en uiteindelijk lanceren.

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