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    Top Trends I spotted at GDC Europe & Gamescom 2011

    BrandNewGame

    > Last week I attended GDC Europe and Gamescom 2011 to spot the emerging trends for the upcoming year of game-development and how brands can utilize games as a marketing tool. These are my findings: The workshop with Epic’s Developing Director was packed!  1. A new business model: Free games & In game Micro transactions  […]

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    Mobile Gaming Report – Thanks to Distimo

    BrandNewGame

    >Our friends at Distimo, a research company in Utrecht – The Netherlands, just released a 27 pages report about the mobile gaming market. These slides are the highlights, in my opinion.  The major findings are: • Games are still the most popular downloads for Phones, whether paid or free  • The average selling price of […]

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    SmartGate – the Game 2 just launched…

    BrandNewGame

    > I still discovered some bugs, but SmartGate the Game 2 has been released. After almost 16 months of talking, looking for the main problems around air cargo and in the offices of all stakeholders, IJsfontein delivered game 2 and my job as a consultant is done! The first game was all about transporting cargo […]

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    Slide stairs at train station playful lifestyle

    BrandNewGame

    > What a great way to gamify physical surroundings. A train station in The Netherlands build a slide next to stairs. Go visit Station Overvecht in Utrecht and experience it for yourself! This is where life should be going! 😉

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    Gamification – Playful Lifestyle – A Slide!

    BrandNewGame

    > Check out this great slide next to the stairs of a train station in The Netherlands (Utrecht Overvecht to be precise)… I will slide down later today, but it was wet when I was checking it out today and I did’n want to have a wet tush at the start of my day… hahaha. […]

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    BrandNewGame on Gamification

    BrandNewGame

    > Brand New Game on gamification View more presentations from Bart Hufen [BrandNewGame]

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    Steam (the iTunes store for epic games) offers Free Games!

    BrandNewGame

    > Steam – the online store for all ‘epic’ games like Call of Duty, R.U.S.E. and really many, many more will offer five F2P (Free to Play) Launch Titles Offering Exclusive Content to Celebrate LaunchValve, creators of best-selling game franchises (such as Counter-Strike, Half-Life, Left 4 Dead, Portal, and Team Fortress) and leading technologies (such […]

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    Gameful design & Gamification – an extensive presentation

    BrandNewGame

    > Only 177 slides by a German called Sebastian Deterding from London…? 😉 Enjoy! Don’t Play Games With Me! Promises and Pitfalls of Gameful Design View more presentations from Sebastian Deterding

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    Great presentation on Gamification – it’s not lipstick on a pig…

    BrandNewGame

    > Skip the short intro, and jump to Chief Scientist JP Rangaswami from Salesforce.com Watch live streaming video from readwriteweb at livestream.com It really starts getting interesting after 20 minutes when he starts talking about the 4 drivers people have: 1. Acquire 2. Defend 3. Bond 4. Learn And the way he sees these elements […]

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    Future States – a short film about a gamifying world…

    BrandNewGame

    > A great shortfilm by David Kaplan and Eric Zimmerman about games, gamification and how it could intrude into our daily life. One thing is not correct though. We will always know when we are playing and when we are nog playing. Stepping in and out of the circle of play is eminent and makes […]

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Over ons

BrandNewGame ontwikkelt gamification concepten en applied games die organisaties helpen om verandering in beweging te brengen. Wij geloven dat verandering alleen op gang komt doordat mensen iets gaan doen. Daarom bestaat onze project aanpak ook uit drie fases waarbij we samen met de opdrachtgever aan de slag gaan. We beginnen met een GameStorm, gevolgd door een GamePlay sessie om vervolgens een werkend concept te ontwikkelen. Dat gaan we dan PlayTesten en uiteindelijk lanceren.

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