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I know this weblog is not yet the next Wired.com but I am very proud to announce that I currently have 400 unique monthly visitors according to Google Analytics with a refuge-percentage of only 10%
This means that people that come to my weblog are actually reading the content and got there because they wanted to (instead of getting there by accident).

So a BIG THANK YOU to all my 4.800 readers in the past year.

I hope my postings have been inspiring, helpful and fun.

Please join my group on Linkedin (called BrandNewGame) as well, if you with to receive weekly automated updates.

If you want to post articles yourself send me an email at barthufen@brandnewgame.nl

Let me know!

PS The girl in the shirt is NOT me. You can buy the T-Shirt at nerdyshirts.com 

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Check our humble booth 😉

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Hi All!

I just finished the Dutch version of my book ‘Laat met je merk spelen‘ (A Brand New Playground) and would like to start with the international (English) version soon.
For this issue, I am looking for international cases of how games are being used as a marketing tool to achieve goals that are related to Product, Price, Personnel (staff), Place (virtual product distribution through games) or Promotion.

Please help me find them!

Think of global brands like Coca-Cola, McDonalds, Diesel, BMW, etc.

Much appreciated if you can send me links or full cases!

Send an email to barthufen@brandnewgame.nl (subject: Cases for Brand New Playground)

THANKS THANKS THANKS!

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>This is a brilliant way of looking at new media. Forget all you knew about Media and check out this presentation about Digital Interactive Branding!

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Finally a comprehensible layout of all digital interactive media. Nowadays it’s hard to know what to do on the web.
If you are interested in Digital Interactive Branding check out this pdf posted by BrandNewGame

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