Mindshare Netherlands – Het Wereldwijde Media Netwerk – OLA Waterspelen

>Mindshare Netherlands – Het Wereldwijde Media Netwerk – OLA Waterspelen (Dutch video – sorry). An impressive case by Ola. The waterolympics. Where children could compete in reallife playing various games in and around water to promote the non-fat icecreams by Unilever. Great results as well and great brand engagement if you ask me! I would love to give advice how you can translate this experience into an online portal of minigames inspired by this real life (yearly?) event.

Shared via AddThis

leave a reply